When is a search ad click not really a click? According to Richard Ball of Apogee Web Consulting, it’s when someone clicks an ad on a parked domain to reach a site. So why is Google charging for these as ad clicks?
“Google is billing advertisers for paid search clicks when, in fact, no searches have [...]
Your Search Ad: No Search, But You Paid Google
November 1st, 2007 · No Comments
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